In a stunning triumph, the INEOS Britannia Team has claimed victory in the Louis Vuitton Cup, the Challenger Selection Series for the 37th America’s Cup. The prestigious award, housed in a custom Louis Vuitton Trophy Trunk, was presented by Jean Arnault, Louis Vuitton’s Watch Director.
This victory positions INEOS Britannia to challenge Emirates Team New Zealand in the final race of the 37th America’s Cup in Barcelona starting October 12.

Crafted with Louis Vuitton’s signature savoir-faire, the Trophy Trunk combines tradition with innovation, much like the competition itself.
As the race progresses, the collaboration between Louis Vuitton and the America’s Cup exemplifies the shared values of excellence, innovation, and craftsmanship, making this partnership as iconic as the teams vying for victory.