IKEA launch today its most hyped collaboration with world renowned creative Virgil Abloh, artistic director of Louis Vuitton’s menswear line and founder of Milan based label Off-White. Aimed at students and home owners moving into their first home, the Swedish home furnishing retailer named the collection MARKERAD, which means ‘clear cut’ or ‘crisp’ in Swedish.
The range created is a collection of everyday items such as a day bed, table, chair, mirror, rug, bed textiles, cabinet and accessories that have been turned into design icons. The inspiration behind creating these statement pieces was to help any home stand out and add an artful quality to regular items. Abloh created the collection to align with IKEA’s “Democratic Design’’ concept of keeping it affordable, functional and high on quality.
The limited collection is only available for instore purchase across Dubai and Abu Dhabi. For more information, visit www.ikea.ae